A case study can provide appropriate research design in a qualitative or quantitative study to to gain concrete, contextual, in-depth knowledge and multi-faceted understanding of a complex issue in its real-life context. The case study can be a great tool for providing insight and developing theories in the avenue of present research. What is a case study? A case study is a structured, focused, in-depth look at a particular issue or topic that reports on the findings and conclusions of researchers who have studied the case. A case study is not intended to be an exploratory analysis or to make sweeping generalizations. Rather, it is an objective, focused, and structured approach to understand the specific circumstances of an issue or the people, places, and things that make up a society. Prepared to the best of the researchers knowledge, a case study is a unique research method. In fact, case studies are the most common type of qualitative research. A case study is often a combination of interviews, focus groups, documentation, and research documentation. Why do researchers use case study? Case studies often contain detailed, in-depth examination of a particular issue or topic that reports on the findings and conclusions of researchers who have studied the case. Case studies are excellent for gaining insight and understanding in the following ways: – Focus on one aspect of the phenomena being studied Give the researcher a window into the participants’ world Explain the decision making process involved in data collection, analysis, and presentation Allow for in-depth examination of the methodology How to do a case study in PhD research To conduct a case study, the students must first adhere to the university requirements and establish a strong subject knowledge in the domain of study. This is to help the researcher design the case study in a controlled environment. The case study must:...